From plan to first order in the chosen market.
Building an international pipeline: identification of buyers, distributors, and channels, structured approach, negotiation, and follow-up until closing — with transparency about what JD manages and what requires company decision.
What this work is for.
Transform entry strategy into a real pipeline. This is the stage where JD acts as the company's international commercial arm, with a clear methodology and defined ownership. It is not passive agency, and there is no promise of sale within a determined timeframe.
Who this module fits.
Brands with a defined strategy
Companies with a chosen priority market and established pricing, ready to prospect channels.
Internal teams without external prospecting
Strong commercial teams in Brazil that have never operated B2B prospecting outside the country.
Companies in the wrong channel
Brands serving low-alignment distributors and needing to reposition the channel.
What the company receives.
Each deliverable is an objective artifact. None is a disguised sales pitch.
- 01
Commercial plan per market
Ideal buyer persona, target universe, approach channels, and realistic contact and meeting goals.
- 02
Appropriate commercial materials
Presentations, one-pagers, and technical data sheets in the language and format expected by the buyer in the target country.
- 03
Structured prospecting
Approach, scheduling, and conducting technical and commercial meetings with potential partners.
- 04
Negotiation and closing
Technical support during negotiation — contract, INCOTERMS, price, commercial conditions — until the formalization of the first order.
How the work progresses.
- 01Stage
Setup
Alignment of goals, authority levels, materials, and responsibilities between JD and the client's internal team.
- 02Stage
Target Universe
Mapping and qualification of potential buyers/distributors in the chosen market.
- 03Stage
Approach
Structured contact, brand presentation, and scheduling of qualified conversations.
- 04Stage
Meetings and due diligence
Technical conduct of meetings and collection of sufficient information for the client's decision.
- 05Stage
Negotiation and closing
Support during negotiation and assistance until the first shipment.
What we need from the client.
Internationalization work doesn't move forward without a few clear prerequisites. We prefer to point them out upfront.
- Requirement 01
Strategy and price ready
Without a prioritized market and established price, prospecting lacks a basis for serious conversations with buyers.
- Requirement 02
Confirmed production capacity
Gaining a client and failing to deliver is worse than not opening at all — the company needs to have the capacity for the order it seeks.
- Requirement 03
Agile commercial decision
International buyers evaluate responses in days, not weeks — the company needs authority and availability to decide.
What's reasonable to expect.
A real international commercial funnel, with clear qualification, meeting, and proposal metrics. Closing depends on product, price, timing, and buyer's decision — no serious commercial development guarantees a sale.
We don't work with sales guarantees, absolute deadlines or minimum volumes. Any commercial proposal that does should be treated with caution.
Shall we talk about commercial development?
An initial screening call clarifies whether this module makes sense now, whether it fits in parts, or whether another piece of work should come first.
